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Media agencies are under massive pressure to reinvent themselves — here's how the biggest ones including Assembly and Dentsu X are evolving to meet clients' demands

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14.03.2019
Media agencies are under massive pressure to reinvent themselves — here's how the biggest ones including Assembly and Dentsu X are evolving to meet clients' demands
The report found that certain media agencies are doing more contextual buys, forging more direct relationships, and being more transparent.

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